Posts Tagged ‘Facebook for small business’

RANTS TO RAVES – Customer Service Challenges on the Social Stage

As social media usage becomes ubiquitous, many small businesses are turning their online communication focus from their websites to their Facebook and Twitter pages.  Social media offers never-ending possibilities for customer-brand engagement.  But what happens when that customer interaction takes a negative turn?  None of our businesses are immune to negative comments and unhappy customers take advantage of the direct access social media provides.  Timing is critical in staying on top of potential customer service disasters.  Your small business should have someone in charge of monitoring your various social platforms throughout the day. What can you do to turn a customer […]

Read More

Happy birthday, WWW!

This month we’re celebrating the 25th birthday of the World Wide Web.  The birth of this visual layer of the Internet fundamentally changed the way we communicate, learn, organize, and connect with our community, run our businesses and waste time on a rainy day.  Before the end of the year, it is predicted the number of registered websites will tip the 1 billion marker. Holy, WOW!  No matter who you are or what you’re searching for, that’s a lot of noise to sift through. So, as an SMB (small to mid-size business) what are you doing to ensure your customers […]

Read More

Social Discussion for Small Business

Social Discussion for Small Business

According to a recent small business study conducted by Manta, more than half of the 1,200 small business owners surveyed boasted of a fruitful Q1 and 79% are optimistic about Q2.  The optimism isn’t translating into new hires, but rather an increase in social media efforts, online advertising and marketing. The number one goal of the small business owners in this study (in regards to social media) was to acquire and engage new customers.  Other important factors were gaining lead generations/referrals, as well as, driving awareness and marketing their business. If any of these goals sound familiar, maybe it’s time […]

Read More